* [Blog](https://origin-researchcenter.paloaltonetworks.com/blog) * [Palo Alto Networks](https://origin-researchcenter.paloaltonetworks.com/blog/corporate/) * [Cybersecurity](https://origin-researchcenter.paloaltonetworks.com/blog/category/cybersecurity-2/) * Clarifying What Zero Trus... # Clarifying What Zero Trust Is -- and Is Not [](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Forigin-researchcenter.paloaltonetworks.com%2Fblog%2F2018%2F08%2Fclarifying-zero-trust-not%2F) [](https://twitter.com/share?text=Clarifying+What+Zero+Trust+Is+%E2%80%93+and+Is+Not&url=https%3A%2F%2Forigin-researchcenter.paloaltonetworks.com%2Fblog%2F2018%2F08%2Fclarifying-zero-trust-not%2F) [](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Forigin-researchcenter.paloaltonetworks.com%2Fblog%2F2018%2F08%2Fclarifying-zero-trust-not%2F&title=Clarifying+What+Zero+Trust+Is+%E2%80%93+and+Is+Not&summary=&source=) [](https://www.paloaltonetworks.com//www.reddit.com/submit?url=https://origin-researchcenter.paloaltonetworks.com/blog/2018/08/clarifying-zero-trust-not/&ts=markdown) \[\](mailto:?subject=Clarifying What Zero Trust Is – and Is Not) Link copied By [John Kindervag](https://www.paloaltonetworks.com/blog/author/john-kindervag/?ts=markdown "Posts by John Kindervag") Aug 06, 2018 3 minutes [Cybersecurity](https://www.paloaltonetworks.com/blog/category/cybersecurity-2/?ts=markdown) [Points of View](https://www.paloaltonetworks.com/blog/category/points-of-view/?ts=markdown) [Secure the Enterprise](https://www.paloaltonetworks.com/blog/category/secure-the-enterprise/?ts=markdown) [Thought Bubble with John Kindervag](https://www.paloaltonetworks.com/blog/tag/thought-bubble-with-john-kindervag/?ts=markdown) Last fall, I wrote about how people were **[beginning to understand the essence of Zero Trust](https://www.paloaltonetworks.com/blog/2017/11/trust-is-a-vulnerability/)**. Since then, there seems to have been an inflection point in industry's embrace of Zero Trust, and now, even more people are advocating it, more vendors are posturing it as a go-to-market message, and more enterprises are moving towards adopting it. However, as the concept gains popularity, I find that more people are mistaken about what it really is. The Concept of Trust One way to see if someone understands Zero Trust is to analyze how they talk about the word "trust." If a pundit is trying to get you to a "trusted" state, then they don't understand Zero Trust. The point of Zero Trust is *not* to make networks, clouds or endpoints more trusted; it's to eliminate the concept of trust from digital systems altogether. The "trust" level is zero, hence Zero Trust. Simple! Trust is a human emotion that refers to the level of confidence someone has in something, but it's a vulnerability and an exploit in a digital system. It has no purpose in digital systems, such as networks. There is no use for "trust" in these systems, except to be used by malicious actors, who exploit "trust" for their own nefarious gain. The only thing that can happen to trust in a digital system is for it be exploited, and the only outcome for trust is some type of betrayal. What typically confuses people is the anthropomorphization of the network that has happened over time. People and trust in the physical world is not the same as packets and vulnerabilities in a digital system. People are not on the network; packets are. Most people confuse the trustworthiness of human beings with the trustworthiness of packets. By depersonalizing packets, we can do what we need to do, which is inspect that packet and apply access control methodologies. This way, the packet only gets access to approved resources at the approved time -- and all of that is logged and analyzed -- so we can assess if there was an appropriate digital behavior. So, for folks trying to move to a Zero Trust environment, step one is to eliminate the word "trust" from your vocabulary as it relates to digital systems. Trust is binary; it is on or off. Think about using the term "confidence" instead. Confidence can exist on a continuum. It's an important distinction. The old model of trying to create "trusted" digital systems has never worked to prevent breaches. As people mature their thinking around Zero Trust, it is imperative that they understand the most fundamental principle of the concept: trust is not the desired state; trust is the failure point you want to avoid. *** ** * ** *** ## Related Blogs ### [Cybersecurity](https://www.paloaltonetworks.com/blog/category/cybersecurity-2/?ts=markdown), [Points of View](https://www.paloaltonetworks.com/blog/category/points-of-view/?ts=markdown), [Secure the Enterprise](https://www.paloaltonetworks.com/blog/category/secure-the-enterprise/?ts=markdown) [#### Define a Protect Surface to Massively Reduce Your Attack Surface](https://origin-researchcenter.paloaltonetworks.com/blog/2018/09/define-protect-surface-massively-reduce-attack-surface/) ### [Cybersecurity](https://www.paloaltonetworks.com/blog/category/cybersecurity-2/?ts=markdown), [Secure the Enterprise](https://www.paloaltonetworks.com/blog/category/secure-the-enterprise/?ts=markdown) [#### All Layers Are Not Created Equal](https://origin-researchcenter.paloaltonetworks.com/blog/2019/05/network-layers-not-created-equal/) ### [Cybersecurity](https://www.paloaltonetworks.com/blog/category/cybersecurity-2/?ts=markdown), [Points of View](https://www.paloaltonetworks.com/blog/category/points-of-view/?ts=markdown), [Secure the Enterprise](https://www.paloaltonetworks.com/blog/category/secure-the-enterprise/?ts=markdown) [#### You Want Network Segmentation, But You Need Zero Trust](https://origin-researchcenter.paloaltonetworks.com/blog/2019/01/you-want-network-segmentation-but-you-need-zero-trust/) ### [Cybersecurity](https://www.paloaltonetworks.com/blog/category/cybersecurity-2/?ts=markdown), [Education](https://www.paloaltonetworks.com/blog/category/education/?ts=markdown), [Points of View](https://www.paloaltonetworks.com/blog/category/points-of-view/?ts=markdown), [Use-Cases](https://www.paloaltonetworks.com/blog/sase/category/use-cases/?ts=markdown) [#### Why Hackers Like Your Remote Access and What You Can Do About It](https://origin-researchcenter.paloaltonetworks.com/blog/2021/06/why-hackers-like-your-remote-access/) ### [Company \& Culture](https://www.paloaltonetworks.com/blog/category/company-culture/?ts=markdown), [Points of View](https://www.paloaltonetworks.com/blog/category/points-of-view/?ts=markdown), [Secure the Enterprise](https://www.paloaltonetworks.com/blog/category/secure-the-enterprise/?ts=markdown) [#### What Kind of Cybersecurity Leader Are You? Advice for CSOs and Others](https://origin-researchcenter.paloaltonetworks.com/blog/2020/04/cc-csos/) ### [Secure the Enterprise](https://www.paloaltonetworks.com/blog/category/secure-the-enterprise/?ts=markdown), [Zero Trust Security](https://www.paloaltonetworks.com/blog/network-security/category/zero-trust-security/?ts=markdown) [#### The Zero Trust Learning Curve: Deploying Zero Trust One Step at a Time](https://origin-researchcenter.paloaltonetworks.com/blog/2020/04/network-zero-trust-learning-curve/) ### Subscribe to the Blog! Sign up to receive must-read articles, Playbooks of the Week, new feature announcements, and more. ![spinner](https://origin-researchcenter.paloaltonetworks.com/blog/wp-content/themes/panwblog2023/dist/images/ajax-loader.gif) Sign up Please enter a valid email. 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